My message for today is to avoid the biggest lie of all.

There are many home business opportunities out there that tell their new recruits: “It takes money to make money.”

Obviously, it takes capital to start most kinds of traditional businesses. For example, it would be impossible to open a restaurant or a flower shop without investing real money, and lots of it!

However, the beauty of a home business should be not having to make a big monetary investment. Unfortunately, most off-the-shelf home businesses ask their distributors to invest a tremendous amount in either inventory or training.

Perhaps the biggest offender over the years has been Amway. I can’t tell you how many people I’ve met over the years with hard-luck stories about losing money with Amway. The most disturbing part of the picture is that while the distributor lost money, the company did just fine.

While you’re sorting through the home business options, do not lose sight of the simple fact that a fair and ethical company would not ask you to jeopardize your financial well-being by “investing” thousands of dollars in their products and training.

A fair and ethical company would set up their home business opportunity so that everyone involved is a winner — from the business person down to the end user of the product or service.

Think about it!